Artist · Artists Entrepreneurs · August 15, 2025

21 Easy-to-Film Video Concepts for Social Media

Hassle-free filming – in your everyday life as an artist and entrepreneur

Why should you learn to create videos for social media as an artist in 2025?

I cover this in my other article: : Creating your first video as an artist-entrepreneur

If you’re ready to dive in and incorporate short videos into your content strategy, here’s a shortcut for you.

Below is a list of 21 creative ideas designed specifically for artists who want to grow their presence on social media. These ideas are simple to execute and don’t require complex preparation.

By the way, these videos are versatile.
We designed them with Instagram Reels in mind, but you can also use them as TikTok videos or YouTube Shorts if you already have a channel.

The Artist Behind the Art: A short introduction about who you are.
Your Journey: Briefly explain your artistic background.
Studio Tour: Show your workspace.
Inspiring Spaces: Take us to a place that inspires you and fuels your creativity.
Favorite Tools: Present the accessories or tools you love to use.
Work in Progress: Share real-time steps of your creative process.
Before & After: Document the creation of a piece, from initial inspiration to final result (people love seeing the full transformation).
Tip of the Day: Offer a quick tip or trick related to your artistic discipline.
Current Inspiration: Talk about what’s inspiring you right now.
Time-Lapse Video: Film your creative process and speed it up to showcase your work in seconds.
A Day in the Life: Share your daily routine as an artist-entrepreneur.
Q&A: Answer questions or comments from your community.
Creative Challenge: Launch a small creative challenge for your audience and invite them to join. Why not document a challenge you’re tackling yourself?
Collaboration: Feature a collaboration with another artist or a joint project.
Story Behind the Artwork: Share the meaning or inspiration behind one of your pieces.
Favorite Materials: Show and explain why you love using certain materials.
Unusual Spot: Talk about an unexpected place where you go to reconnect with your creative essence.
Teaser: Give a sneak peek of an upcoming project to build anticipation.
Artistic Recommendation: Share a work or artist you admire.
Exhibition or Event: Share your experience at an art event you’re attending.
Behind the Scenes: Post behind-the-scenes footage of your preparation for an exhibition or event.

Which App Should You Choose If You Know Nothing About Video Editing?

The goal is to make video creation simple. Explore the different apps available and pick one that appeals to you.

Start with the basic features to get comfortable with it. If you try to master everything on the first day, it might feel overwhelming.

You don’t need to become a professional video editor—just be able to showcase your art and the behind-the-scenes effectively on social media, so you can bring your audience into your world.

Here are some popular video editing apps for beginners:

Instagram Edit (Reels Editor)

Convenient because it’s built into Instagram, so everything is connected.
Easy to use: perfect for beginners in video editing.
Access to trending Instagram music and automatic captions.
Free.

CapCut

Simple editing, effects, music, and animated text.
Great for timelapses, dynamic transitions, and mini-tutorials.
You can even add automatic captions!
Available on iOS & Android – Free.

Canva

Perfect for creating stories with text, GIFs, and animated templates.
Super intuitive with a library of visual elements.
Ideal for product launches or inspiring quotes.
Very comprehensive free version (Pro also available).

InShot

Easy-to-use video editor.
Add music, text, and filters.
Practical for quick and simple edits.
Available on iOS & Android – Free.

Mojo

Specialized in stylized stories with animations.
Choose a template, insert your photos/videos, and you’re done!
Beautiful visual results.
Free version + paid options.

VN Video Editor

A professional alternative to CapCut.
Clear interface with many editing possibilities and no watermark.
For those who want a bit more control

💡 You don’t need to learn everything at once. Start with one app that feels intuitive, then explore at your own pace.

Pro Tips:

✔️ Keep it simple: Less is more don’t overcomplicate things.

✔️ One thing at a time: If you’re new to video editing, focus on mastering one feature at a time… not 25!

✔️ Schedule time: Block out time in your week, for example, 60 minutes to brainstorm ideas, 60 minutes to film as much as you can, and 60 minutes for simple editing.

So, what are you waiting for? Create your first video!

Nervous about hitting record?

Check out my article: Creating your first viedo as an Artist Entrepreneur then, just go for it!

Want more tips and support to grow your audience and make a living from your art?

Join our free Facebook community, where artist-entrepreneurs like you share, connect, and thrive: Artistes Entrepreneurs: Turn Your Creativity Into Income and Profit